G2 Esports is now an official partner of global sportswear brand Adidas. The multi-year deal presents new opportunities for G2, including bringing them closer to…
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Gen.G Esports partners with LG Electronics – Daily Esports
Announced at CES today, LG Electronics (LG) is making their mark once again in esports. They’ll be partnering with Gen.G Esports (Gen.G). LG is already…
eUnited partners with Rise Above The Disorder – Esports Insider
North American organisation eUnited has announced a strategic partnership with non-profit mental health care company Rise Above The Disorder (RAD). As a result of the…
Team Queso partners with Twitch and ESPAT – Esports Insider
Spanish esports organisation Team Queso has partnered with Amazon streaming platform Twitch to highlight the team’s efforts across mobile esports. Additionally, the organisation has entered…
Misfits Gaming Group Partners With ESPAT TV’s Creative Collective
ESPAT TV announced Tuesday the first major esports organization to join its Creative Collective: Misfits Gaming Group (MGG). Financial terms of the deal were not…
Team Vitality Partners With SAP
France-based esports organization Team Vitality announced Monday a partnership with software and technology solutions company SAP to use three of the company’s solutions to track…
Dive Esports Partners With Twitter to Promote Samsung Morning Stars and Tempra Esports
Italian esports media company Dive Esports has partnered with Twitter to “promote and monetize premium content” hosted on the official Twitter channels of its teams,…
Burberry Partners With Tencent Games for Honor of Kings Integrations in China
UK-based luxury brand Burberry has signed a partnership with Tencent Games to integrate its products into the online mobile game Honor of Kings in China.…
Tundra Esports Partners With TikTok, Kappa
London-based esports organization Tundra Esports revealed its new brand, alongside announcing partnerships with short-form video app TikTok and sportswear brand Kappa. Kappa has been named…
Spacestation Gaming Partners With SteelSeries
Esports organization Spacestation Gaming has announced a partnership with gaming peripherals maker SteelSeries. The organization joins a long list of SteelSeries partners which includes two-time…